Pinkston Journal Vol. 021
Brand awareness, the hype around 70mm film, and craft beer's emphasis on design
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Brand awareness, the hype around 70mm film, and craft beer's emphasis on design
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Content marketing at Spotify, how virtual assistants work, and a map of the social media universe
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C-suite digital literacy, landing media coverage, and LinkedIn's foray into video
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The best drone photos of 2017, PR crisis lessons, and banking by design
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Leaders with empathy, internet influences, and Jeff Bezos' Amazon empire
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Tips for new PR grads, famous fonts, and how J.K. Rowling dealt with failure
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Video vs. text in marketing, Apple does AI, and how Amazon is hiring 100,000 workers in the next 18 months
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Viral marketing stunts, content marketing tips, and new Apple gadgets
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World leaders on Twitter, $110 million for a painting, and brand loyalty through social media
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Podcasts for PR, how Microsoft is using AI, and BMW's venture into movie making
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Being an effective manager, AI in PR, and the birth of one of the world's most popular skate brands
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Social media platforms provide ways to engage with target audiences and develop a brand that encompasses more than just a company logo.
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