Pinkston Journal Vol. 003
Better typography, petitions in PR, and why the color of your logo is more important than you might think
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Better typography, petitions in PR, and why the color of your logo is more important than you might think
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Creativity in the office, well-designed tech, and an Arizona road trip
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The importance of messaging in a strategic communications plan
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Simplicity, witty social media, and a SXSW playlist
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The unexpected art of public relations
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Your brand is more that just your name and logo or even the products or services you offer.
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In the ever-evolving world of health-care, research has shown that there is a factor that plays an enormous role in a patient’s perception of a doctor's value and it has almost nothing to do with results.
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The health-care landscape is quickly changing, making it absolutely critical for physicians to have a marketing strategy which allows them to communicate effectively with potential patients.
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Simple steps to improve your online reputation.
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Basic techniques and tips to ensure your LinkedIn profile is optimizing your professional networking capabilities.
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Is everything we know about Facebook’s analytics a lie?
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Three questions to ask before starting an AdWords campaign
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