“Reimagining Crisis Communications” white paper, digital crisis planning toolkit and other insights provide communicators with new tools to effectively respond to critical incidents including coronavirus
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Victoria Shockley shares the experiences of her second trip abroad volunteering in Antigua, Guatemala.
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Research shows that traditional thought leadership approaches to earned media must change as new digital platforms emerge.
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In this post, we’ll walk through some of the tactics we’re using to help tell our client’s stories in a local news context and provide you with some powerful tools to make the process easier and more effective overall.
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In a world inundated by instantaneous, bite-sized pieces of information, there is a renewed longing for things that make us stop, cause us to linger, force us to think and inspire us to wonder. Storytelling has that power.
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Victoria Shockley shares lessons she learned while volunteering at a child care center in La Carpio, Costa Rica.
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The next time someone approaches you with a snide, “Oh, an English degree? What are you going to do with that?”, stick your bookmark in your Baudelaire, put him down next to your Baldwin, and say “I’m actually looking at a few jobs in PR. You can make six figures if you’re really good. You want to go get coffee? My treat.”
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Wesley Fouse shares the importance of being able to tell a compelling story and other lessons he learned while on a recent trip to Cuba.
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Hunter McKay shares his experience spending a week in Colorado volunteering for Young Life at Frontier Ranch.
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Making an impact in a world that is all-too riddled with pain and brokenness is hard, but sometimes returning to normal life after pouring yourself out for a community can be just as difficult. Account Coordinator, Emilee Lamb explains how she wrestled with the restlessness to change the way she works every single day.
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Pinkston's Director of Operations travels to Trinidad and Tobago to invest in a local nursing home.
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As a public relations firm, we spend our days telling clients’ stories, helping the world understand who they are and what is important to them. But we rarely spend time telling our own stories.
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