The Media Snowball Effect: Press Begets Press
One of the key concepts we teach in media training is the idea that “press begets press.”
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One of the key concepts we teach in media training is the idea that “press begets press.”
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For over 20 years, Pinkston has been working to position authors and organizations by leveraging their books as a primary driver for thought leadership. Now, we’re walking authors through the entire book-writing and publishing process.
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Pinkston welcomes Brooke Hempell as Senior Vice President of Research, expands firm's research division
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Expanding Firm’s Strategic Communications Capabilities Amid Rapid Growth
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As long as your organization is precise with its purpose, these celebratory days on the calendar can still be a useful PR tool—but don’t expect reporters to find much to write about.
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Desiree Lueckhof shares the impact that the most diverse square mile in the United States had on her life.
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Pinkston today announced Mark Reddy is joining the firm as its newest vice president. Reddy will spearhead Pinkston’s expansion into Chicago, building on its existing presence in D.C., Boston, Atlanta and the West Coast.
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Pinkston, an international strategic communications agency based in the D.C.-metro area, has been selected as a 2020 Top Place to Work in PR by PRNEWS Group
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A Northern Virginia business is testing state-of-the-art self-cleaning technology in its office to prepare for a safer work environment once stay-at-home orders are lifted.
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“Reimagining Crisis Communications” white paper, digital crisis planning toolkit and other insights provide communicators with new tools to effectively respond to critical incidents including coronavirus
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Victoria Shockley shares the experiences of her second trip abroad volunteering in Antigua, Guatemala.
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Research shows that traditional thought leadership approaches to earned media must change as new digital platforms emerge.
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