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FALLS CHURCH, VA, Jan. 28, 2025 – Pinkston announced today that Josh Robinson has joined the company as President and Chief Brand Officer. In these newly created roles, Robinson will oversee Pinkston’s brand practice and drive integration across Pinkston’s full suite of best-in-class branding, marketing and communications services.

“As companies, nonprofit organizations and government agencies navigate an increasingly interconnected branding, marketing and communications landscape, they need partners who are as strategic as they are creative,” said Christian Pinkston, founder and CEO of Pinkston. “Josh brings a wide range of skills and expertise to help clients accomplish their strategic objectives. Josh will accelerate our growth, keep us on the forefront of innovation and ensure Pinkston continues exceeding client expectations as a full-service branding, marketing and communications firm.”

Robinson has over 24 years of experience in the creative agency industry, leading and executing award-winning campaigns for major brands across various media and platforms.

As a creative strategist, Josh combines his expertise in advertising, branding, and agency operations with his passion for solving complex brand problems and delivering creative excellence. 

He also has a proven track record of transforming and growing agencies, having co-founded the company, My Friend’s Nephew, a cutting-edge creative agency he sold in 2021. He further cemented his organizational leadership at Digital Yalo, where he helped them achieve Inc. 5000 status for the first time in their 12-year history.

“I’m incredibly grateful for the opportunity to join Pinkston and work alongside such a talented and dedicated team,” said Robinson, “Christian and his partners have built an exceptional agency, and I’m excited to contribute my experience to help further elevate Pinkston’s brand strategy offerings and deliver impactful results for our clients. The future of communications is comprehensive and fully integrated, and I believe Pinkston is uniquely positioned to lead the way.”

Robinson has been recognized by prestigious industry awards, such as The One Show, Communication Arts, and the United Nations Award for Public Service Advertising.

About Pinkston:

Pinkston is a full-service branding, marketing and communications firm that helps clients amplify their stories and connect with their target audiences creatively and effectively. With roughly 100 employees, Pinkston teams have served as trusted communications partner to clients including Fortune 100s, federal and state government agencies, startups, nonprofits and individual thought leaders across various industries, including health care, technology, defense, education, and more. 

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