Case Studies

14 of 30


Pinkston was tasked by Heru with creating a compelling, inspirational video campaign to motivate audiences at the 2022 Forbes Healthcare Summit to engage with the company's revolutionary visual diagnostics platform.

We sought to incorporate each of Heru's three core pillars: vision, the patient experience, and the future of vision diagnostics.

The piece — completed in just two weeks — was not only a success at the Forbes Healthcare Summit, but also has continued to play a central role in ongoing digital marketing efforts and tone-setting for future collateral.

Check out "The Future of Vision":

All Case Studies

Christian and his team impressed me with their ability to balance grace and tenacity in guiding us through a challenging time. So I didn’t hesitate to call on them again for advice and PR management. Their efforts continue to strengthen UM Holdings companies.
John aglialoro

John Aglialoro
Chairman & CEO
UM Holdings Ltd.